Innovative Solutions for Operators
AmWest Entertainment delivers advanced wagering technologies designed to enhance operator efficiency, expand market reach, and reduce risk.
Our suite of products includes:
AmWager: Advance Deposit Wagering (ADW)
“Behind every great game
is our powerful platform.”
Our ADW platform, AmWager, offers real-time data, customizable betting tools, and user-friendly interfaces. It provides advanced handicapping tools and faster updates on odds and pool changes, giving bettors a competitive edge. Features like Pro %, part of the AmWager Edge suite, allow bettors to assign weight to each horse and build bets accordingly.
Player Management Platform (PMP)
"Where Innovation Meets Luck - Your Gateway to Digital Gambling Excellence."
Our comprehensive system enables operators to automate promotions, reward loyalty, and analyze player behavior. The platform supports scheduling and managing promotional offers, implementing concierge reward systems for high-volume players, and gaining insights into player activity to tailor marketing strategies effectively. It also ensures KYC & AML compliance for regulated markets and enables customizable player segmentation for personalized engagement.
PARI-MUTUEL SPORTS
"Your Vision, Our Code -
Crafting the Ultimate
Gambling Experience."
We extend the pari-mutuel betting system to new avenues, offering increased fan exposure and reduced operator risk. By acting as facilitators, operators take a fixed commission without exposure to betting outcomes. This scalable solution accommodates various sports and events, expanding betting markets.
Pari-mutuel Powered Games
"Reel Spin Games"
We’re bridging tradition and technology with iGaming that puts live racing at its core. Players can enjoy the pulse of real competition wrapped in the engaging format of modern slot style play—an innovative approach that expands racing’s reach and redefines how fans experience the sport.
Pari-mutuel Powered Games
"Reel Spin Games"
VULPINE: Low-Code Analytics Simplified
"Capture. Analyze. Optimize -
The Logic Behind
Smarter Web Strategy."
Vulpine is our low-code analytics platform that is cost-effective and user-friendly. It enables business users to build applications with minimal coding, eliminating the need for a dedicated data analytics team. Vulpine integrates seamlessly with existing systems to provide real-time insights. We built Vulpine to fill a gap in the market that we ourselves needed. Enterprise products were too expensive and with features no one wanted; free products like Google were just not good enough (too confusing).
Why AmWest Entertainment LLC?
AmWest has developed international partnerships with racing organizations worldwide that offer the highest level of the sport—racing at its best that appeals to players even if they are initially unfamiliar with the participants. Established in 2003, AmWest has over 22 years in business and is licensed and regulated in the United States. AmWest’s first international partner was the Dubai Racing Club, which recognized in 2010 that its previous American content distributor did little to promote its racing for either its exceptional sporting appeal—featuring the best runners, trainers, jockeys and owners from around the globe—or its full fields and outstanding wagering opportunities. Until 2016, AmWest was the exclusive distributor of Dubai racing in North and South America and designed a marketing and simulcast program that received international recognition while breaking wagering records.
Our License & Regulatory
As of now, AmWager has not publicly disclosed the total number of bettors or registered users on its platform. However, the platform is notably active, offering wagering on nearly 500 tracks worldwide and covering over 1,000 races daily . This extensive coverage suggests a substantial and engaged user base.
AmWager primarily caters to U.S.-based bettors, providing features such as live race streaming, real-time updates, and customizable wagering tools . While it accepts wagers on international races, its services are tailored to meet the preferences of U.S. players.
AmWest continues to seek out international partnerships.
If you wish to contact AmWest Entertainment to seek a business relationship,
Please contact our corporate office at (502) 292-1075.
Our Dedicated Team
Marisa Richardson, Chief Marketing Officer, is an accomplished equestrian and devoted owner of a retired Thoroughbred, once owned and raced by Mr. Clemmens. She graduated Magna Cum Laude from the Florida Institute of Technology with a Bachelor of Science Degree in Business Administration with a concentration in Management. In addition to her career with AmWest Entertainment, she holds an adjunct instructor position at Jefferson Community and Technical College where she teaches business administration.
